Tag Leather Goods

Entering 2017; A Brave New World!

Have A Happy New Year Beau Satchelle Blog Readers! Wow! 2016 flew by, yes? And what a year it has been! For the team of Beau Satchelle, numerous lessons and growing pains have developed our abilities and skills to gear up for the new year and we are fired up for what is to come. So what are our goals for the upcoming 365 days? There are actually three major objectives we look forward to: Introduction Of New Product Lines The team has been working intensely on refining a new line and adding vibrant colors to our mainstays the “Michelle” and “Regina” handbag Spring collection. The new products will be featured in mid- January at a charity fashion show; plus, photo shoot events that we will share on Instagram. In addition, the excitement level is building for the unveiling of several elegant leather bracelets that will complement all of handbag lines. The bracelets will be made out of the same premium leathers and finest hardware selected for the handbags. We are in the beginning stages of seeking out a number of local jewelry designers and textile artists to work on future collaborations for a more recognizable branding to Beau Satchelle’s luxury products. Our team has been commissioned on several special projects that will add a unique bespoke service to our luxury repertoire (more details to come). Finally, the refinement of our products will be more focused to not only handle smartphones but the much needed chargers that are just as essential when comes to daily carrier accessories. It is so gauche to depend on an outlet to charge your tech essentials! Building Brand Momentum The focus is on growth and more growth. Our obvious goal is to grow our brand awareness locally and by rolling out a revised marketing plan […]

The Backstory of Beau Satchelle

As 2016 quickly comes to a close we wanted to celebrate the end of our first year with a blog about our history. We get a number of questions asking about our background and the origin of Beau Satchelle. So in the beginning…destiny weaved her way into our lives. Co-founders, April Bayles (AJ) and T. Michael met in late 2007 and discovered they shared similar passions and interests. After countless discussions about the love and challenges of being an entrepreneur and eventually T. Michael sharing his business model of a luxury brand, a partnership was developed and Beau Satchelle was conceived. A native Detroiter and proud University of Michigan graduate, at a very young age, April adored anything to do with fashion…clothes, hair, accessories. Taught by her Mom how to sew and had inherited a talent for drawing from her Dad, she dreamed of becoming a high end fashion designer. However, life happened and she became distracted with other interests and put her love for fashion on the backburner. Her experiences through college and various jobs along with her serial entrepreneurship ventures prepared her for the opportunity to come full circle and work on building a business brand that focuses on the lifestyle of luxury. T. Michael, a Michigan native. While in college, had an initial urge to explore the art of leather crafting was when he was unable to find quality belts on a college student’s budget. So, after much research which entailed finding the local leather store and reading books on belt making, purchasing and using the right tools was the first step in what was then a necessity gone hobby to what is now an emerging business. Later in life, the situation reoccurred with the need of another briefcase after his career took him through several ‘brand […]