Month July 2016

Beau Satchelle’s Debut Night On the Town

Last week, we were extremely honored to be invited to participate in an exclusive affair, The Wine and Accessories Social Tasting Open House with one of the hottest up and coming businesses in Detroit. House of Pure Vin, the signature wine retailer located in the heart of downtown Detroit, opened its doors last year and is the talk of the town! Curating their extensive wine and champagne selection is Master Sommelier, Claudia Tyagi, only 1 of 3 in the State of Michigan and 1 of 147 in North America. House of Pure Vin offers the most amazing wine tastings events which take place weekly offering bottles from vineyards throughout Michigan, across the United States and internationally. As we mentioned in a previous blog, we partnered with House of Pure Vin to create bespoke wine leather accessories that included wine journals for wine connoisseurs, hobbyist and wine lovers who desire to document their tastings and wine carriers of varying sizes and preferences. This was our first advertised public showing of our products and we were anxious to collect feedback from wine lovers on their interest in adding to their wine accessories. We were fortunate in that House of Vin not only allowed us to showcase our wine accessories, but we also displayed our collection of luxury goods ranging from some early vintage Bedrock Beauty pieces to the latest Beau Satchelle creation “the Michelle Bag” inspired by the First Lady, Michelle Obama. So our takeaways from our first formal showing. A lot of hard work to make sure everything was perfect. The final touches on completing the accessories to be shown, creating the signage, being prepared for onsite sales, creating line sheets, and even creating the exterior packaging for each product. Believe the hype….Metro Detroiters turn out to support Detroit local businesses. […]

Why Is The Luxury Consumer So Fascinated With Luxury Goods?

When a brand sells luxury products or goods, it is not just about selling an item, it is about selling an idea or promoting a luxury lifestyle. Tapping into the way someone desires to live or recognizing how they choose to live, is called lifestyle selling, and, it is a meaningful strategy when marketing items that are considered luxury. In a world where we are free to dream most any creation imaginable, there are luxury designer architects anxiously awaiting our call to make any fantasy and the wildest dream come true. The more unique, intricate and customized, the more excited the luxury consumer becomes. “Why?” As the wealth of consumers continues to increase, luxury goods companies are continuously searching for ingenious creations to provide to their expanding clientele which is younger and more successful than ever before. Many luxury consumers have created enormous wealth for themselves and continuously seek out ways to self-indulge by purchasing one of a kind products and partaking in services where others only dream. Luxury consumers who create their wealth, take extra special care and exercise creativity in how it is spent. Luxury consumers enjoy, appreciate and desire all aspects of their lifestyles and activities as much as possible. From the clothes they wear to watches and accessories, what they drive to private exclusive club memberships, it all must represent their individual brand image. It is part of their strategy to continuously market themselves to the very people they try and engage in business whether on the golf course, in the boardroom or at a black tie affair. Luxury consumers buy products and consume services for their premium quality, personal history with the brand and self-pleasure. Many luxury brands position their products to be highly differentiated in the market amongst competitors by the use of celebrity […]

You Can’t Stop Change!

Unbelievable! We are half way through the summer. Many Michiganders seriously cling to this time of the year with our warm weather because Michigan winters can be brutal. Although, Mother Nature has been quite kind the last two winters. Grudgingly, there is an appreciation for our four seasons in that it reminds us that life has its own changing seasons and time waits for no one. Almost three weeks ago, the citizens of Great Britain voted to leave the European Union which according to economists impacts their currency value, trade agreements and immigration policies. Needless to say, the global economy has been impacted and for now, the cost of purchasing goods for consumers in the United States has become favorable. There is no denying that we are all impacted, not only things that happen in our country, but when global changes take place (whether it be political, economical, technological, or social changes). Although Beau Satchelle, is a small luxury brand, we even recognize the impact of “Brexit” and other world changes. Buying certain premium leather and supplies from our friends ‘across the pond’ in London has suddenly given us a price advantage. The ability to level the playing field by introducing our products to luxury consumers in not only Europe, but Africa, Asia and the Middle East is an inspiring challenge. In addition, the luxury consumer tide to search for more independent, artists whose values stress integrity and quality has been a blessing for us. As we share our mission statement, please keep in mind that in this ever changing society, we continue to evolve and play our part in helping build a better community. -AJ Beau Satchelle’s Mission Statement: Beau Satchelle provides fine bespoke leather handbags, cases, luggage, accessories and connoisseur specialties to those who crave individuality and one […]

The True Costs of Purchasing Bespoke

Weekly and often daily, without fail, we have a discussion with a potential client who is sometime novice to the world of bespoke on the subject of price. Instead of the snarky response of “if you have to ask, you can’t afford it”, in which we’ve heard some artisans say, we decided to dedicate this blog to a discussion on the value of purchasing bespoke. There are articles where writers question whether the growing popular word “bespoke” is an overused term. Basically the word means “specially made for a particular person”; it’s “customized” as many Americans relate to. In early centuries, throughout Europe, bespoke tailoring dedicated development to the craft of tailoring fabrics, especially men’s suits. Bespoke exudes refinement, class, and luxury. For some, it brings a particular affluent lifestyle and status and for others to participate in an interactive journey with a personalized result. Bespoke has a place in every high end industry including wedding dressings, perfume, shoes, interior design, cars, furniture, jewelry, watches, liquor, even software to name a few! So as you make the leap into the world of bespoke, let’s look at 3 factors that influence the cost of these beautiful investments. Labor – the Master’s talent, his or her craftsmanship and dedication to detail; it is an undertaking of the crafter’s love for creating excellence in his or her particular field. Even in the world of bespoke perfume, which takes personalization to a whole new level, developing a specific fragrance can cost tens of thousands of dollars. In addition, a client pays for the time invested into his or her custom piece. A bespoke suit can take up to 8 weeks and several fittings before it is delivered. A leather bag or set of luggage can take months depending on the clients request which leads […]